Lawyer television partnership announced

Interesting announcement from LexisNexis Martindale-Hubbell here about new television advertising options pitched to law firms.

LexisNexis Martindale-Hubbell, which publishes a directory of lawyers and their credentials, announced a deal in late May to work with Spot Runner, an online service that helps small businesses advertise on television. Spot Runner, which is based in Los Angeles, will help law firms produce inexpensive television commercials that can run in local markets...While the commercials in Spot Runner’s general catalog can be purchased and personalized for as little as $499, packaged advertising campaigns for Martindale-Hubbell’s firms will start from $10,000 to $50,000, including air time.